Jura Consultants have worked for several years with a new Trust, formed to restore the Japanese Garden at Cowden Castle in Clackmannanshire. The garden was first commissioned by the explorer Ella Christie in 1908, was created by Taki Handa, the only woman credited with designing such a garden, and was described as “the most important Japanese Garden in the Western world”. Destroyed by vandals in 1963, it was almost lost forever until a careful restoration project began in 2013. The garden was opened to visitors in 2018 as a restoration in progress and has already become a popular and well visited attraction. Work completed by the consultant team includes project definition and development, a five year business plan, a grant application to the National Lottery Heritage Fund and funder specific advice, liaison and support to other team members in the wider fundraising initiatives. The grant application is for a project that includes the reinstatement of the original Tea House, as well as pathworks, lighting, craftsmanship training projects, staffing, interpretation and education, audience development and outreach events.
THE ENGINE SHED: SCOTLAND’S BUILDING CONSERVATION CENTRE APPLICATION
Historic Scotland is Scotland’s lead agency for the historic environment. Created through the redevelopment of a landmark disused historic building in Stirling, the Engine Shed will be a world-leading centre for technical building conservation. The purpose of the Engine Shed is to raise standards for traditional buildings, broaden awareness of the importance of traditional materials and skills and develop those skills to ensure a sustainable future for Scotland’s historic environment. It will be a unique national and international hub for technical conservation providing training and engagement opportunities on-site and also working in collaboration with and signposting the work of partners across the conservation sector. The Engine Shed will target a range of audiences from the general public to professionals within the sector in its attempts to raise awareness and standards across the industry.
Jura Consultants was commissioned to assist Historic Scotland in the development of an Activity Plan and Business Plan for a Round 2 submission to the Heritage Lottery Fund. A key element of this commission was working with Historic Scotland to deliver an extensive programme of consultation with internal and external stakeholder groups and the general public conducted through a combination of presentations, focus groups, workshops and surveys. This process not only informed audiences about the project but also enabled Historic Scotland and the project team to engage in a dialogue with the target audiences ensuring their views, needs and requirements were reflected in the ultimate scope, nature and activities of the Engine Shed. In November 2014 Historic Scotland was awarded £3.8 million from the Heritage Lottery Fund towards the £8.9 million project. The Engine Shed officially opened to the public in June 2017.
ST CECILIA’S HALL MUSEUM OF MUSICAL INSTRUMENTS
University of Edinburgh
St Cecilia’s Hall Museum of Instruments is home to the world famous collections of early keyboard and plucked strings, part of Edinburgh University Collection of Historic Musical Instruments (EUCHMI). It is the oldest purpose-built concert hall in Scotland, and the second oldest in the Britain. At the heart of this Georgian building is its concert room, surrounded by three galleries which house one of the world's most important collections of musical heritage, with many of its instruments still playable in a concert setting.
The University of Edinburgh aimed to redevelop the museum to establish a bespoke home for the University’s Collection of musical instruments. As part of a funding application to the Heritage Lottery Fund, Jura Consultants was commissioned by the University of Edinburgh to assist with both the Round 1 and Round 2 HLF applications. Our involvement included Activity Plan and Business Plan development informed by an in-depth programme of audience research and analysis. The latter included a series of focus group research with current users of St Cecilia’s Hall, a survey with the general public including non-visitors, interviews with exhibition visitors and interviews with key staff and stakeholders. Having attained a Round 1 HLF pass and development grant of £76,500 in December 2012, the project secured a grant award of £823,500 March 2014.
HLF CATALYST ENDOWMENT FUNIDNG APPLICATION
The Holocaust Centre
The Holocaust Centre in Nottinghamshire was created to provide a place of learning, discussion and understanding of the Holocaust following a Christian family’s visit to Yad Vashem – Israel’s National Holocaust Museum in 1991. After many years of hard work, the Centre opened in the Smith’s family home. Dedicated to providing education programmes related to the Holocaust, the Centre provides two permanent exhibitions, a memorial and reflective space, education and teaching space, beautiful landscaped memorial gardens and viewing galleries to learn about the Holocaust. Holocaust Survivors speak to school and education groups as part of their visit to describe their own personal experiences of the Holocaust. Cognisant of the fact that Survivors are becoming unable to attend the Centre due to age or are passing away, the Centre is developing a project to digitally record the experiences of survivors and thereby to preserve these important stories for future generations. Innovative technology will be used to maximise the potential personal connection between audience member and recorded testimony.
Jura Consultants assisted the Holocaust Centre in developing the concept and detail for a successful Heritage Lottery Fund Catalyst Endowment fund application. This involved close collaboration with senior staff at the Centre to fully understand its operations and aspirations for the future. This funding will then be match funded by a number of supporters to realise the ambitions for the project.
REVEALING THE CHARTERHOUSE
Sutton’s Hospital in the Charterhouse
The Charterhouse is an ancient charity founded in 1611 located in the beautiful setting of a former Carthusian monastery within the City of London. The charity today provides accommodation and care for retired, single elderly gentlemen known as Brothers. The Revealing the Charterhouse Project is designed to provide greatly increased public access, enjoyment and understanding to/of the Charterhouse site, a remarkable assembly of historic buildings dating from the 14th century, and to/of the collections owned by the Charterhouse and relevant collections owned by the Museum of London. The new presentation will tell the story of the site since the middle ages, right up to the present. A museum exhibition will be established on site curated by the Museum of London. Additionally, more of the building will be opened to visitors through new guided tours and a learning programme.
Jura Consultants was commissioned to work with the project steering group and a range of partners and consultants to develop both the Round 1 and Round 2 bid to the Heritage Lottery Fund. This included a detailed visitor market appraisal, an on-street survey targeting potential users, review of interpretation and activity plans, development of the business case, and coordination of the Round 1 and Round 2 applications . The Revealing the Charterhouse project received a grant award £1.5 million in March 2013.
CELEBRATING SCOTLAND’S ART: THE SCOTTISH NATIONAL GALLERY PROJECT
National Galleries of Scotland
The National Galleries of Scotland embarked on a £15.3 million project to redevelop and redisplay the Scottish Collection gallery within the Scottish National Gallery in Edinburgh. Jura Consultants were commissioned to support both the First and Second Round applications to the Heritage Lottery Fund. A key part of the first commission was to undertake extensive audience research to understand the profile, motivations and needs of both existing audiences and current non-visitors. This research used a multi-method approach, including face-to-face and online quantitative surveys with visitors and non-visitors, as well as focus groups with existing visitors. The research informed project development, and here particularly approaches to content and visitor experience, including activity programming. Working in close collaboration with key senior members of staff, Jura Consultants assisted in the preparation of an outline activity plan for the project. Jura Consultants also provided advice on business planning and the application process. Upon receiving a First Round pass from Heritage Lottery Fund for funding of £4.94 million, Jura Consultants was re-commissioned during the Development Phase of the project to provide evaluation analysis for activities, further research with non-visitors, and formative evaluation of exhibition designs. In addition, Jura Consultants wrote an Evaluation Plan for the project and provided on-going project development support and HLF advice. In June 2016, the project received a Second Round pass from Heritage Lottery Fund for funding of £4.94 million.
COURTAULD CONNECTS BUSINESS PLAN
Courtauld Institute of Art
The Courtauld Institute of Art is a world class teaching institution allied to one of the most outstanding art collections in Britain. It has recently secured a £9.4million Round 1 pass from the Heritage Lottery Fund (HLF) for Phase One of Courtauld Connects, a £32million transformational programme which will focus on improving public access to and engagement with the Courtauld Institute’s art collection and built heritage, its conservation work and teaching, both in Somerset House and nationally.
Jura Consultants are currently worked with The Courtauld Institute of Art to develop and produce a compelling Business Plan in support of the successful Round 2 HLF application, which will contribute to securing the capital investment to deliver the project. The Business Plan will present a viable and sustainable future for the organisation following the transformational capital development project as well as considering the financial and wider resource implications of further development. The Business Plan will also fully explore and plan for the requirements of delivering the project, including the financial implications of the ‘transition phase’, i.e. impact on income generation and cost centres during construction works and the period when HLF revenue funding is being utilised. This work was completed alongside the production of an Activity Plan, which Jura Consultants were also commissioned for, whichinformed the user market potentials.
ACTIVITY & AUDIENCE DEVELOPMENT PLAN
Courtauld Institute of Art
The Courtauld Institute of Art is a world class teaching institution allied to one of the most outstanding art collections in Britain. It has recently secured a £9.4million Round 1 pass from the Heritage Lottery Fund (HLF) for Phase One of Courtauld Connects, a £32million transformational programme which will focus on improving public access to and engagement with the Courtauld Institute’s art collection and built heritage, its conservation work and teaching, both in Somerset House and nationally. Driven by the philosophy of its founder that ‘art is and must be for all’ audience development sits at the heart of the project. Jura Consultants worked with The Courtauld to develop and produce an Activity and Audience Development Plan in support of the succesful Round 2 HLF application.
Audience consultation formed a core part of our methodology. Firstly the team mapped previous audience research undertaken by The Courtauld identifying opportunities for development, balancing the need to enhance and deepen engagement amongst existing audiences with exciting and inspiring engagement amongst new audiences, specifically those under-represented in the current audience profile. Jura Consultants then delivered an extensive two-phase consultation programme involving over 1,700 people, both visitors and non-visitors, in order to determine how the project could meet different audience groups needs and so doing meet The Courtauld’s ambitious audience development objectives. The activity programme content was developed in collaboration with a core team of Courtuald staff over the course of numerous workshop sessions. Adopting this team approach encouraged collective, creative thinking and the cross-fertilisation of ideas ensuring a coherent, wide-ranging and ambitious resultant activity programme. Not only has this pushed the boundaries for The Courtauld with respect to the project, but it has stimulated a wider process of organisational change towards audience development, a legacy which will be sustained beyond the project period.
Encompassed within this study was a dedicated report covering The Courtuald’s nation-wide activity programme – one of the centrepieces of the Activity Plan - and an Evaluation Strategy setting out a methodology for formative and summative evaluation throughout the project period and recommendations for its continuation thereafter.
VISITOR SERVICES BUSINESS PLAN
City of Edinburgh Council
Since the early 1900s Saughton Park has been a hugely popular tourist destination and local amenity within the City of Edinburgh. Created in the grounds of Saughtonhall House, the 1908 Scottish National Exhibition initially financed new park entrances, a footpath network, sporting facilities, a bandstand, and a winter garden and botanical garden. At that time in a nine month period 3.5 million paying customers were entertained and educated by an array of exhibitions, attractions, recreations and amusements. However, over the course of the last century the park deteriorated in quality and as such now falls short of a number of defining characteristics and design features. Jura Consultants supported the City of Edinburgh Council in their second round application to the Heritage Lottery Fund for £3.8million towards the £5.4 million project, developing a Visitor Services Business Plan for the park and supporting the consultation work that contributed to the Activity Plan. This study also involved close working with the Royal Caledonian Horticultural Society (the Caley) to develop plans and establish how the Caley will be permanently based at the park. HLF Funding was awarded in early 2016, for a comprehensive restoration project that will also provide a range of new visitor facilities that will return the park to its former glory. Work is due to take place on site for a year from Summer 2017.
ABBOTSFORD HOUSE DEVELOPMENT PROJECT
Abbotsford is a Grade A listed building designed and built by Sir Walter Scott (1771 -1832) on the banks of the River Tweed in the Scottish Borders. In May 2004 the last of Sir Walter Scott’s direct descendants to occupy the House died and it is now in the hands of the Abbotsford Trust.
Jura Consultants supported the Abbotsford Trust in the development of a project which has transformed the site into a world class heritage attraction. The project involved the delivery of a new visitor reception building (incorporating café, retail and introductory exhibition), enhanced interpretation, conservation works to the collections and historic buildings, landscape improvements, and high quality self-catering guest accommodation in the part of the house.
With support from the Scottish Government, Scottish Borders Council, Historic Scotland and Scottish Enterprise the project attracted some £9million of funding. Jura Consultants commenced work with the Trust in 2007 supporting the development of the HLF Application materials. Since then Jura Consultants project managed the development of both the Round 1 and Round 2 HLF applications. We also prepared a detailed Business Plan and developed the Activity Plan for the project.
National Museums of Scotland
Jura Consultants has worked closely with National Museums Scotland (NMS) supporting the coordination and development of capital projects across its portfolio. The National Museum of Scotland is now one of the most visited attraction outside London and Jura Consultants worked with NMS to develop a 15 year £80million Masterplan and each phase of delivery.
The Royal Museum Project was the largest phase in the Masterplan transforming the interior architecture of the Museum and enabling the rediscovery and display of NMS’s outstanding Natural World and World Cultures collections. Completed in 2011 the project enabled the display of 100% more objects, created 16 new galleries, enlarged the temporary exhibition space, increased public spaces and increased facilities for learning by 300%. Jura Consultants provided strategic advice and assistance with the development of the Masterplan and prepared an audience development plan to support applications to the Heritage Lottery Fund (HLF). The project secured a grant of £14.8million towards the £44.5million project.
The following phase focused on NMS’s internationally significant Science & Technology and Art & Design collections developing ten further gallery spaces. The project aimed to sustain and build upon the success of the RMP. Jura Consultants assisted NMS with both rounds of the HLF application process. Our role included bid coordination, activity planning and business plan support. A collaborative approach was adopted working closely with key client representatives and also a market research company for in-depth audience consultation. With significant audience development objectives, devising an innovative and engaging yet sustainable programme of activity was key. Following an award £4.85million in June 2014 the completed galleries opened in July 2016.
Most recently, Jura Consultants assisted NMS prepare a Round 1 HLF application for the creation of two further galleries focusing on its world-class collections relating to ancient Egypt, China, Japan and Korea. We provided ongoing advice as well as assistance with the preparation of the application form and supporting documents. Revealing Cultures will complete the Masterplan, attaining a Round 1 HLF pass in spring 2016.
Whilst working on the various phases of the Masterplan, we also assisted NMS to secure HLF funding support for the restoration and enhancement of two Category B listed hangars at the National Museum of Flight, phase two in a transformational development plan for the site. Our role included project coordination, business planning and activity planning. The redeveloped National Museum of Flight opened in 2016 delivering a significantly enhanced, innovative, world-class visitor experience enabling a greater understanding and appreciation of the aviation collections, the hangars and the entire historic airfield site.
Simultaneous to our involvement with the National Museum of Scotland and National Museum of Flight, we also assisted NMS devise a strategic investment programme the overall estate. This programme considered the needs of the buildings and collections combined with funding opportunities for each project, acknowledging funding received to date and ‘funder fit’ of subsequent developments, setting out a road map for capital development across the next ten years
FEASIBILITY STUDY, MASTERPLANNING AND HLF APPLICATION SUPPORT
Royal Zoological Society of Scotland
Jura Consultants adopted the lead role in a multi-disciplinary team exploring the future development options for the Highland Wildlife Park (HWP) and aiding them in applying for Heritage Lottery Funding. The HWP is owned by the Royal Zoological Society of Scotland (RZSS) who in 2006 took the decision to diversify HWP’s previously native wildlife collections to include international species suited to cold climate and tundra habitats befitting the HWP’s Cairngorms National Park setting. This diversification, and successful breeding programmes borne from this, has led to an exponential increase in visit numbers establishing the HWP as one of Scotland’s top 20 paid visitor attractions. During this period however there has been little investment in the site facilities and infrastructure causing significant operational difficulties and constraining future growth. The HWP and Edinburgh Zoo, also owned by RZSS, are key for the delivery of public engagement activity and for the generation of revenue that sustains the charity’s vital national and international conservation work. Renewal of the HWP is required in order for it to achieve its potential and thus continue to support RZSS in the delivery of its charitable objectives.
Working closely with RZSS and HWP staff, our study team including LDN Architects, Optimised Environments, Campbell & Co, Gardiner & Theobald, Irons Foulner and Andrew Carrie Traffic & Transportation has developed a Masterplan which sets out a deliverable series of interventions capable of unlocking the HWP’s significant potential as an international exemplar of wildlife conservation and top 10 Scottish visitor attraction. At the heart of the Masterplan is the aim to foster a deeper connection between people and nature inspiring a change in attitudes and behaviour towards wildlife and landscape stewardship. The resultant Masterplan evolved through the course of the study responding to our research and analysis findings, which included a series of meetings and workshops with RZSS and HWP staff and in-depth comparator analysis including a field trip visit to Nordens Ark, a Swedish wildlife park renowned for its conservation credentials. The Masterplan balances the project’s conservation aspirations, the need for a sustainable ongoing business model and a deliverable programme of development. A phased approach to delivery has been identified and Jura Consultants aided the park in a Round One application to the Heritage Lottery fund including the creation of an Activity and Business Plan. The RZSS Board has approved the initial phase and is keen to explore subsequent phases in further detail
HLF APPLICATION SUPPORT, PREPARATION OF ACTIVITY AND BUSINESS PLAN
Aberdeen Art Gallery
Aberdeen Art Galley is the premier cultural destination in north east Scotland and its collections are of international significance, standing and quality. However, the buildings within which this collection was housed were inadequate and failed to provide 21st century standards of visitor care. Jura Consultants worked with Aberdeen Art Gallery to develop proposals for the £30 million redevelopment of the gallery complex. Encompassing the Art Gallery building, War Memorial Hall and Cowdray Hall this transformational project will enhance the physical, interpretive and emotional connections between the spheres of art, heritage and music inspiring a new depth of engagement with and appreciation of Aberdeen Art Gallery’s highly significant collection and heritage.
Our role included preparation of an Activity Plan, a Business Plan, and support to develop Round 1 and Round 2 applications to the Heritage Lottery Fund. A programme of extensive consultation with existing visitors and non-visitors was carried out to support the Activity Plan which resulted in the creation of an innovative activity programme designed to inspire existing and new visitors through arts and music engagement. Audience segmentation analysis was an important aspect of the activity planning process identifying key target audiences from which an engagement strategy was borne.
We also facilitated a number of workshops with gallery staff over the course of the Round 1 and Round 2 application development. Feedback from the consultation process was used to develop and refine the scope of the project so that it meets the aspirations of the gallery and its visitors, while fitting with the requirements of HLF and other funding bodies. We worked closely with the design team for the project to ensure that the capital project responds to the issues identified in the research. The project achieved a Round 1 pass from HLF in April 2013 and successfully secured a grant award of £10 million passing the Round 2 stage in October 2014. The transformed Aberdeen Art Gallery re-opens in 2018
Kenwood House is an 18th century villa designed by Robert Adam, set within the parkland of Hampstead Heath. The property is managed by English Heritage and houses a collection of masterpieces by Rembrandt, Vermeer, Gainsbourgh and Turner.
Jura Consultants prepared a business plan for the project, to support their Round 2 submission for £3.9million to the Heritage Lottery Fund. The project received a successful Round 2 award in March 2012. The project sought to make significant repairs to the property, particularly to its roof, as well as improve the visitor experience and broaden the appeal of Kenwood House to a wider audience.
HERITAGE LOTTERY FUND APPLICATION
Argyll and Sutherland Highlanders Regimental Museum
Jura Consultants worked with the Argyll and Sutherland Highlanders (ASH) to assist with the development of an application to the Heritage Lottery Fund. Having developed plans with Gareth Hoskins Architects the project aimed to transform the Regimental Museum, located within one of the most significant buildings at Stirling Castle. The Museum holds a wide ranging nationally important collection and whilst the assets are responsibly cared for, physical access is challenging and intellectual access to the collections is dated and in need of major investment.
Jura Consultants reviewed all documents related to the application, recommending key changes, and then worked closely and collaboratively with the ASH project team to draft the full HLF application. The project was awarded a first round pass of £1.4million in September 2016 and is now commencing the development phase between rounds 1 and 2 of the HLF process. In due course the museum spaces will be enhanced and the fascinating story of the Regiment and a key building in the history of the Castle will be better told. Spaces will be revealed to the public for the first time, with an experience created that meets the expectations of the modern visitor and is commensurate with the high quality offer available at Stirling Castle. The conservation needs of the collection will be met, audiences will be increased, outreach initiatives will be extended and sustainability issues that threaten the museum’s future will be fully addressed.
BUSINESS PLAN, ACTIVITY PLAN, EVALUATION FRAMEWORK
Auckland Castle Trust
The Auckland Castle Trust (ACT) aspires to stimulate social and economic regeneration within the town of Bishop Auckland and beyond through heritage-led regeneration. The £17 million restoration and development of Auckland Castle is the centrepiece in a suite of projects planned by ACT and catalyst for this regeneration.The Auckland Castle Redevelopment will transform this internationally significant 800-year old Bishop’s Palace from an unknown private dwelling into a thriving major heritage attraction supported by an extensive activity programme. The ambitious restoration, re-interpretation and development of the Castle and Chapel will explore the story of the Prince Bishops (with the Trust’s collection of Zurbaran paintings as the focal point) and will explore the history of faith and religion in Britain across 11 new galleries.
Jura Consultants assisted ACT develop its Business Plan and Activity Plan in support of its Round 2 Heritage Lottery Fund (HLF) application. Working in collaboration with Yellow Book Ltd, we also completed an Evaluation Framework providing ACT with a mechanism to monitor the nature and extent of socio-economic impact delivered by the project. This included completing a baseline analysis informed by qualitative and quantitative research methods comprising statistical analysis, audience consultation and economic impact assessment. This evidence in turn influenced the development of the Round 2 submission, the Activity Plan in particular. ACT secured a grant of £9 million from HLF in May 2015 – one of the largest grants ever awarded to the region.
ACTIVITY PLAN AND BUSINESS PLAN FOR HLF
The Chapter of Ripon Cathedral
Prior to engaging Jura Consultants, Ripon Cathedral had been identifying and developing its strategy for the next ten years, and had developed an architect-led vision of the Cathedral precinct for the future. Jura Consultants were commissioned to develop a Business Plan and an Activity Plan to support an HLF Round 1 bid to progress this vision. We worked closely with Chapter in developing both the vision for the overall project and potential new areas of activity for the Cathedral, and assessed the potential impact both would have on financial resources and visitor number impact. This was supported by the outline Activity Plan, which was informed by analysis of 600 visitor and non-visitor surveys and workshops with staff and Chapter.
TOWNSCAPE HERITAGE & CARS BID
New Lanark Trust
New Lanark is a World Heritage Site located in the South Lanarkshire local authority area. Over many years, the New Lanark Trust has worked to restore and conserve the industrial village, creating visitor attractions, social and private housing, hotel accommodation and business units for lease. The area known as Double Row, a terrace of 8 properties was the only area of the village which remained undeveloped and unused. Jura Consultants was initially appointed to explore mechanisms of securing funding for the restoration of Double Row. This led to the identification of the potential to create a Townscape Heritage (Heritage Lottery Fund), and Conservation Area Regeneration Scheme (CARS – as administered by Historic Scotland). Both of these funding sources are targeted at area based regeneration, bringing buildings into use, or enhancing their use, whilst supporting economic and social development. The Double Row project evolved into a scheme that included restoration of Double Row, fabric repairs to Caithness Row and Nursery Buildings , and interpretation of the scheduled monument Museum Stair and wider village in a new state of the art exhibit in the visitor centre. Training and public participation activities were also defined.
Jura Consultants was appointed to manage the preparation of the successful round 1 bid to the HLF’s TH fund, and to support the development of an application for CARS funding. This included collating all required supporting document, completing the application form, advising the client on the HLF process and key messages to stress, liaison with the funders and general support. We also prepared job descriptions for a Project Development Officer for the period between round 1 and 2. We were then re-commissioned to support the development of the successful second round application. The CARS application to Historic Scotland was also successful and the Trust is now working on its implementation strategy having secured a significant sum towards the completion of the project.
Jura Consultants was commissioned by the Citizens Theatre to work collaboratively with its learning, outreach and programming team to research and prepare an activity plan to support an HLF round 2 application. The overall project would see the building transformed creating new and enhanced spaces for performances and audiences. The activity plan was to identify new ways to showcase the history and heritage of the Theatre building and Theatre Company – connecting the heritage assets to communities of interest and communities of geography. We undertook focus groups with a number of target audiences including non-users, people with hearing impairment, the Young Company and others to test a programme of events and activities.
OUTLINE BUSINESS PLAN
Chelsea Physic Garden
Chelsea Physic Garden (CPG) is a Grade I listed garden of international significance. For over three centuries CPG has existed as a centre of study, collection and dissemination of medicinal, herbal and useful plants, continuously evolving and adapting to the changing circumstances of the world around it. Jura Consultants was commissioned to work with CPG to develop an Outline Business Plan as part of a suite of work that together supports a Round 1 Heritage Lottery Fund (HLF) application. The Outline Business Plan explored the organisational, operational and financial implications of the redevelopment project, including its impact on CPG’s sustainability over the longer term. Our methodology included a strategic development workshop with key CPG staff members to consolidate their vision and objectives for the site and explore the implications of this for the project and specifically business model options moving forward.